Reseller profit tracking apps, compared

By Jacob, founder of Flippo · 18 September 2026 · 7 min read

This is published by Flippo, which is one of the tools in it. So take the recommendations with the weight that deserves, and take the prices seriously: they come from each vendor's own pricing page on 18 September 2026, and two of the five are cheaper than we are.

They are not all the same kind of thing

The apps that come up when you search for reseller profit tracking split into two groups that barely compete with each other.

Scanners answer "should I buy this?". You point a camera at something in a shop, it identifies the item and shows you what it has been selling for, and you decide. The value is at the moment of buying, and the tracking they offer afterwards is usually a side feature.

Ledgers answer "did that make money?". They hold purchases, individual units, sales, fees and expenses, and produce margin, ROI and sell-through over time. The value arrives weeks after the buying decision.

Most resellers eventually want both, but they want them at different stages, and paying for a scanner when what you needed was a ledger is the most common way people end up concluding that reseller software does not work.

What they cost, checked at source

Taken from each vendor's own site on 18 September 2026. These change. Follow the links rather than trusting a table in someone else's article, this one included.

FlipperHelper

Free, entirely, with a paid tier announced but not yet shipped and a promise that what is free today stays free. iOS and Android, offline from first use, sixteen platforms, six currencies, export to Google Sheets.

The design bet is that logging has to work at a market stall with no signal, which is the correct bet. The limit is that it is phone only for now, so the desktop work of reconciling a quarter or preparing figures for an accountant happens through export.

If cost is what is stopping you, start here. It is hard to argue with free and honest.

Flippd

The most complete of the paid ledgers. Free up to twenty items, which is enough to find out whether you like it, then $9.99 a month or $99.99 a year. iOS, Android, web and Apple Watch, eBay sync, mileage tracking, receipt photo extraction, and a nightly AI summary of what to fix.

Mileage and the American tax framing suggest where it is aimed, and if you sell in the United States that is a real advantage. It is also five to six dollars a month cheaper than Flippo and has a free tier, which is the honest short version.

FlipAI and Flippr

Both are scanners first. Point a camera at an item, or a shelf of items, and get an identification and a read on sold prices, with a profit estimate after fees. Both then offer listing tools, FlipAI to nine marketplaces and Flippr with a one-tap eBay listing.

FlipAI publishes its pricing, $9.99 a month after ten lifetime scans, and $14.99 for batch scanning and alerts. Flippr says you can start free but does not publish the limits or the upgrade price on its homepage, so budget for finding that out after you have started.

If your problem is standing in a shop not knowing what something is worth, these solve that better than any ledger will. They will not tell you in March what January's stock actually returned.

Flippo

Ours. A ledger: purchases, one row per physical unit, listings, sales, refunds and business expenses, with profit and ROI per item, per platform and per month, days on hand, sell-through and inventory value. Photograph a haul and the AI identifies the items and estimates resale value, so cataloguing does not mean typing. Multi-currency, with each transaction keeping the rate from its own date. P&L export to PDF or Excel.

The honest weaknesses, in the order they will affect you:

It is the most expensive on this page, at $15.99 a month, and there is no free tier. The trial is fourteen days of the full app and needs a card up front.

There is no native app yet. It runs in a phone browser, which works, but it is not the same as an app that opens instantly and logs offline. An iPhone app is in review with Apple and an app for ChatGPT is in review with OpenAI. Neither is live, and neither counts until it is.

It does not list anything for you. No crosslisting, no posting to eBay. If that is the hour you want back, see the piece on crosslisting tools.

What it is better at: the purchase as a first-class thing rather than a cost field on an item, which is what makes a mixed box of stock work properly, and asking questions of your own numbers rather than reading a fixed dashboard.

How to choose without wasting a month

Three questions, in order.

Is your problem buying or counting? If you keep overpaying or walking past money, buy a scanner. If you cannot answer what last month made, buy a ledger. Getting this backwards is the expensive mistake.

Where do you actually enter data? If the answer is "in the car, at a market, with no signal", offline and phone-native beats every feature list. If it is "at a desk on Sunday evening", web matters more.

What do you need at the end of the year? If somebody is going to ask you to account for the figures, check the export before you commit, not in April.